This item is the flagship product that should be mastered by Pro Shop Members. This product brings great value to your customers. Not only that, it also brings Value to your shop. It's exactly "Best product to buy".
First, you should tell your customers important facts. That is, this item is extremely rare. Remember the share value of 0.004%. Compared to China, Japanese green tea production is very low. It is that notwithstanding Japan has a history of more than 800 years of green tea. This is the second longest history in the world. This is because Japan has been producing only high-quality tea leaf for several hundred years.
In addition, the Mino Shirakawa tea plantation in the high mountain area of this product is the best cultivation terroir in Japan, and is even more rare. So, 0.004%. You can hardly obtain even if you travel in Japan. We hope you create new signature menus using our finest green tea "tcha-tcha" Sencha which bring added value to your customers.
Please remember the following specific customer benefits. Japanese green tea is the only beverage that can both relaxation and vitalization. Relaxation is provided by theanine, which is contained abundantly in high-quality tea leaves. It not only relaxes, but also boosts immunity to prevent the transmission of viruses such as influenza. Another valuable component is catechin. This is a super ingredient. It is famous has high antioxidant power and lowers cholesterol, but also it has tremendous antiviral effect. It has been reported that it attaches to spikes of viruses such as SARS and blocks infection. Details will be posted in another article. This may not be surprising. Because Japanese green tea has been used as a medicine for hundreds of years.
The benefits of your shop are high profitability and cost savings. From a profitability perspective first. Typically, use 1 tea bag (4g) per serving size. Its cost is calculated at $ 0.64. In contrast, one serving size allows customers to enjoy three cups of Japanese green tea. Drink menu prices vary by city and consumer price level, but a menu price of $ 5-6 is by no means high. In other words, the cost rate is about 10%. Next is the cost saving effect. It's not a good idea to throw away the tea leaves that served to the customer. Because still, enough catechin remains in the tea leaves and has high bactericidal activity. There's no need to buy chemical cleaners to clean kitchen tables and audience tables and chairs.
In summarize, this is the very product that benefits your customers and your shop. This is why we say "Best product to buy".
For ongoing transactions with us, we can recommend your shop to register as a Japanese Food Supporter Store certified by the Japanese Ministry of Agriculture, Forestry and Fisheries.
Requirements for certification as a Japanese Food Supporter Store
Restaurants and retail stores that meet the following requirements will be certified a “Japanese Food Supporter Store”. They shall be able to use the certification logo and promote that their stores are certified.
- Consistently serving food made with Japanese Food products.
- The fact that the restaurant uses Japanese Food is displayed on the menu.
- Promoting the appeal and characteristics of Japanese food.
- We are registering as a "US FDA food facility".
- U.S. FDA Reg.: 161102303774
- Store of our French subsidiary is certified as a "Japanese Food Supporter Store".
- Certification number: J000-033-182 tcha-tcha Confluence
tcha-tcha Pro: SENCHA- Tea Bag 2000g
Japanese green tea, unlike black tea and Chinese tea, is categorized into non-fermented tea, and is a beverage that you can enjoy by extracting the ingredients. The best before date is actually effective for more than 2 years because it is sealed and packaged, but care must be taken since oxidation after opening will impair the flavor and reduce the active ingredients unique to Japanese green tea. Storage in cans, such as those found in Chinese tea shops, is not favorable. It is best to seal unused parts after opening and store them in a refrigerator if possible. The temperature does not need to be overly concerned, but be careful with oxidation.
Then, if possible, extract with soft water. Hard water is good for enclosing umami taste in meat, while soft water is effective at extracting ingredients into water. In our experiments comparing hard water and soft water, extraction with hard water has a beautiful color, but it does not smell and has less umami components, making it harder to pass through the throat.
The third note is very important. This means that the components that are extracted vary with temperature. It is recommended generally that theanine, a component of high-quality tea, be extracted at around 60 degrees. The simple rule of thumb is that it is not difficult to make the proper temperature right by pouring 2/3 of boiling water and 1/3 of cold water. Theanine can also be extracted with cold water. In our experiments, we were able to extract a satisfactory state in 10-15 minutes. Theanine will not be broken if the temperature does not exceed 80 degrees even if the green tea extracted with cold water is heated in a microwave oven. When one cup of cold water is heated in a 500W microwave oven, it depends on the material of the cup, but about 60 seconds is OK. This has important implications for the operation of your restaurant. It has to be taken different method than serving coffee or tea using boiled water, but it can still be easily incorporated into operational procedures with rational preparation.
We know that most non-Japanese drink habits of green tea with sugar. However, Japanese people basically do not add sugar to sencha. It may simply be a traditional practice that has long been used as a medicine. We respect local customs. But try a green tea without sugar.
Tea-specific catechins are components that are effective in disinfecting, antioxidant, antiviral, and lowering cholesterol. It is also effective when you want to refresh your mouth with a greasy meal or when you want to diet to prevent diabetes. If your menu is characterized by diet and healthy, it is very reasonable to offer a sencha beverage together. It is all right before, during and after meals, not just hot drinks but cold drinks. Catechin is not destroyed at a temperature of 100 degrees even when extracted with boiling water.
It is also used as a mouthwash in Japan for sterilization and antiviral use. It is also used as a deodorizing effect to remove fish and other odors, and is also used as a table cleaner. It is not so rare that catechin-containing hygiene products are being sold in Japan.
Finally, we will introduce our operation method in restaurant.
First, the next day's green tea is prepared. Add tea leaves and soft water for the required serving size and store in the refrigerator overnight to slowly extract the flavor and theanine, a relaxing ingredient. Divide this first cup into another container after extraction. If a cold drink is ordered, it will be served as is, and if a hot drink is ordered, it will be heated in the microwave at below 80 ° C. This first cup is more delicious as the quality of the tea leaves increases.
Add the same amount of soft water as the first cup to the remaining tea leaves, and extract the second cup with 80 ° C hot water. It can be served as cold beverage or warmed one. The third cup is extracted with boiling water. In this case, since only catechin is remained, the astringency peculiar to catechin becomes stronger. The purpose is to refresh the mouse after meals.
Catechin still remains in the post brewed tea leaves. It is used by employees to gargle, or to sterilize tables, chairs, doorknobs, etc. Catechin attaches to the spikes, which are the protrusions of the virus infection, and reduces the infectivity by neutralizing the spikes. There are several types of viral spikes, but research has shown that catechin is effective in all types.